Daily Doses Cold Brew Coffee Label

Daily Doses is a conceptual cold brew coffee brand for which I designed the bottle labels, a newspaper ad, and a website.

Objective: to create an attractive packaging label for a cold brew concentrate to stand out in a Whole Foods-type grocery store, and to design a newspaper ad and website to promote the product.
 
Strategy: I undertook creating a poignant label which is informative and reminiscent of newspapers to associate the morning ritual of drinking coffee.
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